With bigger projects, and more high profile clients, it makes sense to use the right tools to get the job done. As I've started to plan out my different jobs for the first half of the year, improving the quality of my production equipment is something that has been on my mind. 

Since starting the promo for her new album, MASSEDUCATION, St. Vincent (Anne Clark) has been releasing deeply saturated visuals that burst with color. With the release of the official video for her new single, Los Ageless, directed by Willo Perron, the palette choices are taken to a new level. 

As more and more devices display content in 4K and HDR content, putting out content in those formats helps it stick out against the rest of the pack. My current kit is heavy and only outputs video in 1080p.